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Aug 01
2009

Cisco, John Chambers, and Innovative Management

Posted by groenfeldt in video conferencingteamsocial networksmanagementINternet 2.0command and controlcollaborationblogging

groenfeldt
  Have you seen John Chambers recently? How can you avoid the guy - he's in the tech publications, business publications and the New York Times.

In the Journal, he talks about Internet 2.0 and small councils that can act fast using video and collaboration. In either Fast Company or Wired he talked at greater length about how these things work. In the NY Times on Sunday in the Corner Office which is, incidentally, pretty consistently worth reading, he says"

"I'm a command-and-control person. I like being able to say turn right, and we truly have 67,000 people turn right. But that's the style of the past. That was great when you were a single product, when the market was moving slower and one executive or an executive team could run the whole company.

"Today's world requires a different leadership style - moving more into a collaboration and teamwork, including learning how to use Web 2.0 technologies. If you had told me I'd be video blogging and blogging, I would have said, no way. And yet our 20-somethings in the company really pushed me to use that more."

Cisco is simultaneously pursuing the technology and the management style it believes will be the new era.  If Chambers and his collaborators are right, they will leave competitors far behind.

As he concludes his analysis of what has changed:

"Big time, the importance of collaboration. Big time, people who have teamwork skills, and their use of technology. If they're not collaborative, if they aren't naturally inclined toward collaboration and teamwork, if they are uncomfortable with using technology to make that happen both within Cisco and in their own life, they're probably not going to fit in here."

Comments (1)Add Comment
Ellen Pearlman
...
written by Ellen Pearlman, August 03, 2009
I'm not surprised that John Chambers is big on collaboration, after all TelePresence is the collaboration tool they are marketing to corporations. But it's also good to hear Chambers talk about the importance of collaboration and teamwork skills. Since women are noted for those two skills I decided to see how many women executives are currently employed at Cisco. Out of a list of 61 executive profiles on their website, 9 are women (or just under 15%). While that's not bad given the low rate of women joining the executive ranks, still it doesn't come near the percentage of women in the workforce--nearly half--or the number of women in management--46 percent. However, I was pleased to note that Cisco's CIO (Rebecca Jacoby) and CTO (Padsmaree Warrior ) are both women.





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