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Trends in Mobile Devices: What's Driving Use in 2009? Print E-mail
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Monday, 02 March 2009
Article Index
Trends in Mobile Devices: What's Driving Use in 2009?
Top Resources

Blog: OpenGardens, founded in 2005 by Ajit Jaokar, also the founder of the London based publishing and research company futuretext. The blog covers wireless/mobile applications, open networks and mobile web 2.0. Ajit is also the author of Mobile Web 2.0 and Social Media Marketing. Two more books-Open Mobile and Beyond Web 2.0: Web 3.0 and the Internet of Things-are being released in 2009.


Blog: Technology Review Editors. "How Google Is Making Books Mobile" by Erica Naone, February 6, 2009. The company released mobile versions of more than 1.5 million public-domain books. Google eventually plans to make copyrighted books available for mobile devices. Google Book Search already has deals with 20,000 publishing partners covering more than a million books.


Book: Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market by Chetan Sharma, Joe Herzog and Victor Melfi, published by Wiley, March 2008. A practical guide to the emerging mobile advertising market. This is a how-to guide for anyone who wants to understand and take advantage of this hot new advertising medium. Drawing on the experience of three industry veterans, insights from key influencers and decision makers, and detailed case studies, the book gives you practical guidance for getting the most out of mobile advertising.


Book: Mobile Web Design by Cameron Moll, paperback published by Cameron Moll, January 2008. This book provides a web standards approach for delivering content on mobile devices.


D: All Things Digital: "Kara Visits AdMob (And Talks About How the iPhone Turbocharged the Mobile Advertising Business) by Kara Swisher, published November 14, 2008. The number of ads AdMob is serving on the iPhone jumped to more than 100 million in September, compared to 35 million the month before. Swisher's video interview with Omar Hamoui, founder and CEO of AdMob, on the growth of mobile advertising.

"Mobile Internet Trends"—original content from the industry's top thought leaders. This includes weekly content by Caroline Gabriel, Research Director at ReThink Research, special reports by Yankee Group Research, and more.


Organization: Mobile Web Initiative. Mobile Web Initiative participants are developing best practices for creating mobile-friendly content and applications, enabling easy access to device descriptions, setting up test suites for increased interoperability of mobile browsers, and exploring ways to use the Web on mobile devices to bridge the digital divide.


Report: Deloitte's "2009 Technology, Media & Telecom Predictions," an in-depth look at the emerging issues that will have an impact on the technology, media and telecommunications sectors in the coming year. The 2009 series has drawn on internal and external inputs from conversations with member firm clients, contributions from Deloitte member firms' 6,000 partners and managers specializing in TMT, and discussions with industry analysts, as well as interviews with leading executives from around the globe. Each report includes recommendations on how to leverage these trends.


wired.com: "Google Latitude Broadcasts Your Location" by Scott Gilbertson, February 4, 2009 blog about Google's Latitude.


"Wireless Watch Japan"—an independent English news source on Japan's mobile industry, it provides original coverage via news reports, analytical articles, streaming video & audio programs and a free email newsletter.





Comments (1)
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1. 03-02-2009 16:30
 
I think Ellen has touched on many of the important trends helping to increase mobile device use. The importance of it as a means to disseminate information, build community and improve our working and private lives cannot be overstated. In an atmosphere of ever decreasing market confidence, it seems mobile technology is something we can agree is certain to grow in importance. As such, it wouldn't be surprising to see the overall dollars dedicated to this sector of technology increase substantially in the next year. Just in looking at a site like Sourceforge.net (for the Open Source Community) the product of the month is an Ajax mobile application and mobile related projects are some of the most popular on the site.
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