|
Consultants fill immediate needs, are easily engaged and disengaged as opposed
to hiring and firing, and can help businesses get over many humps and solve
many stubborn problems. Although well and good in theory, the overwhelming
experience in hiring consultants is tepid at best. This is because most hiring
managers simply don’t know how to appropriately identify and retain qualified consultants, project managers, or technicians, and in all fairness, we consultants don’t
make it particularly easy.
In this feature, we’ll explore why the use of consultancies is generally disappointing
and how to successfully leverage and identify the right external resources
for the right job.
Some of the more common Problems:
- Consultancies are generally
unregulated (anyone can call himself a consultant), and consultants are
often confused with project managers,
technicians, or the certifications of the day (PMP and ITIL are
popular ones today, where SixSigma was last year).
- True consultant certifications
are beginning to emerge, but are fragmented, underutilized and little
understood by hiring managers
and consultants alike.
- Many
consultancies rely on frameworks that are generally foreign to most businesses
and force
organizations to
adopt
methods and
language that
usually are only for the consultancy’s good.
- The streets are flooded
by laid off workers that brand themselves as consultants to make
themselves more marketable.
- Consultancies often try to be
all things for all possible problems and pronounce mastery in matters where
they have
little
or no subject
matter expertise.
If you’ve
encountered some of these problems when considering consultancies, the following
steps
will insure that your next experience goes well:
When you need a consultant is the worse time to find one
When you wake up with a toothache, would you rather call your dentist or
start hunting around to find a dentist? Trying to find a practitioner
when you already have a problem means you have two problems.
The sales cycle for a consultant can be long, and most consultants will
be happy to meet with you, share their expertise and credentials, and
learn about how
they might help you, even if you don’t call them for a year or
two (or ever).
Just as a tax attorney may think she’s good at other things when she just may be a fantastic tax attorney, consultants do not have the monopoly on being good at everything. Rely on your peer network to get recommendations on consultants they’ve
used (and for which projects), and develop relationships with
those consultants.
These proactive steps are inexpensive insurance and are real time and
money savers. Meeting with prospective clients also allows consultants
to make
business connections that extend normal networking circles, which
can be a real perk. My firm has been recommended more than once by prospects
that
never used us because we were able to connect them with other
prospects
and clients. While not a direct a way to get business, it benefited
all of us.
Establish a Rolodex of prospective consultants with different skills
for the different areas and projects of your business so that
when your back
is against the wall, you are not scrambling.
The dreaded Master Services Agreement
Many consultancies will not be engaged unless you sign their master
services agreement, which is their effort to protect themselves
and explain what
they are responsible for and what your recourse is.
When in the middle of a firefight, this document and subsequent negotiations
can be a real distraction, and place you at a disadvantage.
Superb and confident consultants will offer a simple money back guarantee
if you are
not satisfied
with their services, and not drag you through 20-page
statements of work, many attorney revisions, and a loss of weeks.
If you
cannot quickly establish a level of bilateral trust with a consultancy, walk
away. The consultant
must believe you will not
frivolously extend engagements unreasonably, and you must respect the consultant’s time because you believe she is providing measurable value and expertise. If either of these elements is missing, walk away; your project will be a greater disappointment in the long run if you don’t.
Know
what you’re
getting
Consultancies
obviously mark up their fees to cover their (a) overhead, (b) their profit,
and most
importantly to you,
(c) the ‘consultant’s’ salary.
Every business is entitled to seek whatever profit
they deem appropriate, but understanding a consultancy’s profit structure will help you determine whether you are getting a warm body, a technician, a project manager, or a true consultant. If a consultancy is not willing to disclose this (which they don’t
have to), walk away.
Just as a consultancy has the right to privacy, you
have the right to know whether your $200-an-hour
consultant is really
a $60-an-hour
technician
with a freshly minted PMI certification, or a $180-
an-hour
senior project manager
with 20 successful projects under her belt.
There is absolutely nothing wrong with filling temporary
staffing needs with people that have certain
knowledge so long as they
are not
called consultants,
much like there is nothing wrong with getting
a band aid from a street vendor as long as he doesn’t call himself
a doctor.
Get resumes of prospective consultants and ask how
many projects they will be working on simultaneously.
Asking
for summaries
of like
projects is
also fair game depending on the engagement.
Understand how your consultancy works
Is the consultancy a PMI shop? Are they fans of SixSigma,
ITIL, ISO, SAS? Are they SOX specialists
in your industry? Are you a private
company not
bound by SOX, but doing business with public
companies that are required to only do business with SOX compliant
partners?
Are there shades
of
gray among all these? You bet!
It’s critical
to understand how much of what framework or process will be applied to your
engagement by a given consultancy.
Unless the engagement is for staff
augmentation for an already defined and
well managed project, the manner in which the consultancy works will have
a major
impact
in
the success
or
further
derailment
of an initiative.
Most projects
benefit by the appropriate application of the appropriate amounts of the
appropriate
combination of frameworks
and techniques.
Very few projects
lend themselves to being successfully
led by any one framework. Listening to recent converts, it’s
a wonder how any project was completed
before Six Sigma!
Just a sidebar that the World Wide Web, the entire
open source movement, the mouse, and
the fastest aircraft ever
flown were all completed
without a single
all encompassing framework or approach.
Focusing on the fastest aircraft example, Lockheed designed,
built and flew
the
SR-71 outside of normal
management and
financial review, in what is known
affectionately as a ‘Skunk Works’.
If you
are now annoyed because when you’ve hired consultants, you’ve
generally gotten disappointing results,
follow the preceding steps. You will go a long
way toward ensuring your next engagement
with a consultant is a success.
Only registered users can write comments. Please login or register. |